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PPG Drive Sales With Specpoint — Powered by AIA MasterSpec

Industry

Paints, coatings, optical products, and specialty materials

Year Founded

1883

Area of Operations

North America

Products

Specpoint — Powered by AIA Masterspec

MORE ABOUT THE COMPANY

PPG is a global supplier of paints, coatings, optical products, and specialty materials. A member of the Fortune 500, PPG enhances surfaces in industrial, transportation, consumer products, construction markets, and aftermarkets.

Problem

  • Need for a collaborative, industry-recognized solution to get their paints and coatings in front of those responsible for creating project specifications.
  • Need for the visibility of their products to the right people at the right time, to improve specification rate.
  • Provide architects with accurate and timely product specifications that are easy to find and quickly accessible.

Solution

  • Put PPG products in front of architects at the point of specification with AIA Masterspec, the leading building specification system for commercial construction.
  • Provided a collaborative solution for manufacturers and design professionals on a single platform with cloud-based Specpoint, powered by AIA Masterspec .
  • Structure, up-to-date product specifications that provide design professionals with everything they need to find, select, and specify building products.

OUTCOME

With AIA MasterSpec solutions for manufacturers, PPG put its products in front of a network of over 5,000 architectural and design firms. As a comprehensive and trusted master guide specification resource, AIA MasterSpec raised the visibility of PPG coatings at the pivotal time of specification. Brian calls it “specification ready” and said MasterSpec “increased architect and specifier’s market acceptance of our products, as they are more willing and likely to add PPG to their specifications.”

AIA MasterSpec makes us specification ready and removes obstacles or objections in the selection process

Discover what ConstructConnect can do for your business

Brian Joyce, PPG Commercial Specification Manager

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